Converge
Let us tell you a story.
"The Story of Peseux" takes viewers on a journey through the rich archives of watchmaking history, shining a light on a unique and under appreciated mechanical movement: the Peseux 7001. The production of the piece was a journey unto itself as it called for a leap into a narrative style of filmmaking that our project leads have a passion for. Meticulous set design, theatrical staging, dynamic lighting shifts, big camera moves, curated wardrobe... all in service of creating a film that showcases Furlan Marri and their dedication to preserving heritage while infusing it with a contemporary elegance.
Our team dove into the archives and researched the history in order to properly share the story of Peseux manufacture and their renowned movement and design. We aimed to breathe new life into this history, highlighting the intricate craftsmanship, but also - and more importantly - the innovative spirit that the Peseux manufacture represented. Furlan Marri and the Disco Volante line carry this story forward; marrying the old with the new and presenting a fresh, modern twist on a timeless tradition.
